Privacy Policy – Refeel Yoga LP



Last updated: 26 October 2025



1) Who we are

This Privacy Policy explains how Refeel Yoga LP (“Refeel Yoga”, “we”, “us”, “our”) collects, uses, shares, and protects your personal information when you use our websites, mobile apps, community, email communications, and related services (collectively, the “Services”).

Contact: contact@refeelyoga.com


Refeel Yoga LP is a UK-registered business providing yoga education and membership content worldwide.



2) Scope of this Policy

This Policy applies to:


  • Our website (including pages like /catalog, /pages/join, /account/referrals).

  • Our iOS and Android mobile apps.

  • Our member community and messaging features.

  • Our email newsletters and automations (e.g., Mailchimp).

  • Forms you submit (e.g., testimonials) and promotions.


Third-party sites we link to have their own privacy practices. Please review those separately.



3) The data we collect

We only collect what we need to provide, improve, and secure the Services.


A) You provide to us


  • Account & Profile: name, email, password (stored hashed by our platform), country/region, any optional profile fields.

  • Subscription & Purchases: plan type, billing details (address, country, VAT/tax info where applicable). Payment card data is processed by our payment processors (e.g., Stripe/PayPal) and not stored by us.

  • Community & Testimonials: posts, comments, likes, messages, uploaded photos, star ratings, written testimonials, form responses (e.g., Tally).

  • Support & Surveys: messages you send us, preferences, feedback.

  • Referrals: if you use our “refer a friend” link, we record referral and redemption events.


B) Collected automatically


  • Usage & Device Data: pages viewed, videos/classes watched, session duration, buttons clicked, app events, error logs.

  • Device Info: IP address, approximate location (derived from IP), device type, OS, browser, mobile app version, language, time zone.

  • Cookies & Similar Tech: essential cookies for login, analytics cookies to understand usage, and preference cookies to remember your settings (see Cookies section).


C) From partners (as processors)


  • Platform & Hosting: streaming/video hosting, app distribution, analytics events.

  • Payments: confirmation of payment status, fraud checks.

  • Email & Forms: subscription status, email engagement (opens/clicks), form submissions.


4) How we use your data (purposes & legal bases)

Under UK/EU law, we rely on these legal bases:


To perform a contract (Art. 6(1)(b))


  • Provide access to classes, programs, and features you subscribe to.

  • Maintain your account, progress tracking, calendar, offline downloads (mobile).

  • Process payments, manage free trials, and send essential service emails (e.g., trial reminders, billing notices).



Legitimate interests (Art. 6(1)(f))


  • Improve and secure our Services (analytics, debugging, preventing abuse).

  • Understand which content is helpful to members and refine our library.

  • Communicate with you about similar Refeel Yoga content or updates (you can opt out anytime).

  • Run referrals (crediting referrers and preventing misuse).



Consent (Art. 6(1)(a))


  • Email marketing to non-members or where required by law.

  • Storing non-essential cookies/analytics (where required).

  • Featuring your testimonial, name, and photo on our site/socials (when you submit with permission).



Legal obligations (Art. 6(1)(c))


  • Tax, accounting, fraud prevention, regulatory compliance.



5) How we share information

We do not sell your personal information. We share it only with:


  • Service Providers (Processors) who help us operate the Services, under contracts that protect your data. These may include:


    • Video platform/hosting & membership platform (e.g., Uscreen)

    • Payment processors (e.g., Stripe, PayPal, Apple/Google IAP)

    • Email service (e.g., Mailchimp)

    • Form collection (e.g., Tally)

    • Analytics (e.g., Google Analytics)

    • CDNs and hosting (to deliver fast, secure content)


  • Legal/Compliance: when required by law, court order, or to protect our rights, users, or the public.

  • Business Transfer: in a merger, acquisition, or asset transfer, your data may be transferred as part of the transaction.



We require processors to use your data only as instructed and to keep it secure.



6) Cookies & similar technologies

We use:


  • Essential cookies (e.g., sign-in, fraud prevention).

  • Preferences (e.g., language, playback settings).

  • Analytics (e.g., Google Analytics 4) to understand engagement.

    You can control cookies via your browser settings and (where available) our cookie banner. Disabling essential cookies may break some features.



7) Analytics & measurement

We use analytics to understand usage and improve the experience (e.g., which programs are completed, device types used). Data is typically aggregated and de-identified. Where required, we rely on your consent for analytics.



8) Payments

Payments are processed by trusted third parties (e.g., Stripe/PayPal/Apple/Google). We receive transaction metadata (e.g., successful payment, last-4 digits) but do not store full card numbers.



9) International data transfers

We operate globally and use vendors that may process data in the United States and other countries. Where your data is transferred outside the UK/EEA, we rely on appropriate safeguards such as Standard Contractual Clauses (SCCs) with the UK Addendum, or equivalent mechanisms.



10) Data retention

  • Account data: kept while you have an account. If you delete your account, we aim to delete or anonymize within 30 days, except where we must retain certain records for legal, tax, fraud-prevention, or audit purposes (typically up to 6 years under UK law).

  • Testimonials & community posts: retained while published or until you ask us to remove them.

  • Analytics: retained only as long as necessary for the purposes stated.



11) Your rights

Depending on where you live (notably UK/EEA), you may have the right to:


  • Access your data and receive a copy.

  • Rectify inaccurate or incomplete data.

  • Erase your data (“right to be forgotten”) where applicable.

  • Restrict or object to certain processing (including direct marketing).

  • Data portability (receive your data in a usable format).

  • Withdraw consent at any time where processing is based on consent.


To exercise these rights, contact us at contact@refeelyoga.com. We may need to verify your identity to protect your account.


Complaints: If you are in the UK, you can complain to the ICO (ico.org.uk). If you are in the EEA, you can complain to your local data protection authority.



12) Children’s privacy

Our Services are not directed to children under 13. Users must be at least 13 to access the Services and at least 18 to post/upload content. If you believe a child has provided us personal data without appropriate consent, please contact us and we will take steps to delete it.



13) Security

We use technical and organizational measures (e.g., encryption in transit, access controls) to protect your data. However, no system is 100% secure. Please use a strong, unique password and keep your login details safe.



14) Marketing communications

You can opt out of marketing emails at any time by using the unsubscribe link in our emails or contacting us at contact@refeelyoga.com. We will still send essential service messages (e.g., billing, account, policy updates).



15) Community & user-generated content

Anything you post in public areas (community, comments, testimonials) may be visible to others. Please consider this before sharing personal details. We may moderate or remove content that violates our Terms or community guidelines.



16) Third-party links & social features

Our content may link to third-party websites or include social sharing features. Your interactions with those sites are governed by their policies, not ours.



17) Changes to this Policy

We may update this Policy from time to time. We’ll post the updated version here and, if changes are material, we’ll notify you by email or in-app notice.



18) Contact us

Questions, requests, or complaints about this Policy or your data?

Email: contact@refeelyoga.com